Saudi Arabia: Business Environment
Islamic New Year | Determined by the Islamic Calendar |
Ashura | Determined by the Islamic Calendar |
Prophet's Birthday | Determined by the Islamic Calendar |
National Day | 23rd September |
Eid Al Fitr | Determined by the Islamic Calendar |
Eid Al Adha | Determined by the Islamic Calendar |
Eid al-Fitr holidays |
Observed at the end of the holy month of Ramadan (month of fasting). The dates vary and are governed by the Islamic lunar calendar. |
Eid al-Adha holidays |
Observed when pilgrims arrive from around the world to perform the Hajj. The dates vary and are governed by the Islamic lunar calendar. |
Social status, which depends, inter alia, on age and gender, plays a critical role in Saudi society, including in business relations. Most businesses are vertically hierarchical, with decision-making concentrated at the senior level of an organisation. The Saudi society is extremely bureaucratic, and most decisions require several layers of approval.
Saudi Arabians are generally relationship oriented and, as trust is a fundamental principle, it is important to take sufficient time and effort to build a personal relation before starting a business relationship. This can mean attending several initial meetings where no substantive business is discussed and sharing meals.
During the presentation, it is advised not to be dazzlingly technical. You should keep the formal part of the presentation brief, backed up with points and graphics. It is highly advisable to have your documents translated into Arabic and to use well-produced and slick material, as Saudi Arabians are very brand-conscious. Saudis are tough negotiators and demand patience, thus it is important not to rush the process.
Saudis often use body language and eye contact rather than direct words. Particular emphasis is placed on tone of voice, the use of silence, and facial cues. People make assumptions about what is not said. As silence is often used for contemplation, you should not feel obliged to speak during these periods. Some Saudis will decline an offer at least one time out of politeness.
Coffee and tea are usually served during meetings. Business meals are important means to get to know each other. It is customary for the person who issued the invitation to pick up the bill.
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Latest Update: July 2024